After a company-wide reboot nMetric has taken their product from experiment/beta to the market. We were tasked with redesigning and restructuring their website to reflect this change and portray them as a software start-up.
Step one was making sure the website was accessible from all devices, with a mobile-first approach and to modernize the site to today’s standard. Since the old website was dense with information, which was overwhelming to the reader, we simplified content areas to make it easier to read. Working with nMetric’s in-house developer, we integrated Pardot forms to capture potential leads and feed that information into nMetric’s CRM pipeline.